ARIF DURRANI
LATEST ARTICLES
23 Jun 2025
Various talks during Cannes suggest tensions remain as publishers and broadcasters continue to be blocked from billions of dollars in advertising while social media platforms thrive.
19 Jun 2024
Speaking to Mark Read at Cannes Lions, Elon Musk believes X is evolving its commercial offering with a push to improve ad targeting and giving users content they find useful
Blackett reflects on her life at WPP and what the future holds following her leaving party.
26 Jun 2023
Two notable ad campaigns from New Zealand were celebrated for their traditional media craft and creativity by this year’s Media Lions jurors.
22 Jun 2023
In a display of unity, a cross-industry coalition of marketing agency giants launched The Big C brief, an attempt to redefine cancer in the workplace.
27 Jun 2022
For all the talk of the metaverse and NFTs, this year’s Media Lions Grand Prix winner was a big media idea and execution as tangible as it gets.
23 Jun 2022
Ryan Reynolds has been all over Cannes Lions this week. But what did we actually learn?
22 Jun 2022
The UK’s ad industry was given a central role on the global stage at Cannes Lions amid international plans to adopt Ad Net Zero.
20 Jun 2022
In an exclusive interview, the global CEO of IPG Mediabrands Daryl Lee talks about the shortlist for this year's Media Lions.
17 May 2022
Former CEO likens the Government to an "excitable estate agent" and discusses potential bids by ITV, Sky and the BBC.
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